Written by Amit Agarwal
Google makes most of their money from online advertising.
While it is technically possible to block Google ads on web pages through Firefox extensions or by modifying the hosts file, these hiding methods are mostly implemented by tech-savvy users and may not have that big an effect on Google’s revenue.
However, here’s a secret trick – if you append the parameter “output=googleabout” to Google Web Search URL, the search results page will not carry any AdSense ads that are otherwise seen on the top and right sections of the page.
Here’s a direct URL to search Google minus Adsense/Adwords ads:
google.com/search?output=googleabout
Not sure why this parameter is in place but this default Google page could have a serious impact on their bottom line since it allows users to search Google sans advertisements without installing any geeky hacks. Thanks Vedrashko.
The following lines, when added to the Windows HOSTS file, will block Google from serving ads on your computer and won’t track your visits on sites that use Google Analytics.
# [Google Inc]
127.0.0.1 pagead.googlesyndication.com
127.0.0.1 pagead2.googlesyndication.com #[Google AdWords]
127.0.0.1 adservices.google.com
127.0.0.1 ssl.google-analytics.com #[urchinTracker]
127.0.0.1 www.google-analytics.com #[Google Analytics]
127.0.0.1 imageads.googleadservices.com #[Ewido.TrackingCookie.Googleadservices]
127.0.0.1 imageads1.googleadservices.com
127.0.0.1 imageads2.googleadservices.com
127.0.0.1 imageads3.googleadservices.com
127.0.0.1 imageads4.googleadservices.com
127.0.0.1 imageads5.googleadservices.com
127.0.0.1 imageads6.googleadservices.com
127.0.0.1 imageads7.googleadservices.com
127.0.0.1 imageads8.googleadservices.com
127.0.0.1 imageads9.googleadservices.com
127.0.0.1 partner.googleadservices.com
127.0.0.1 www.googleadservices.com
127.0.0.1 apps5.oingo.com #[Microsoft.Typo-Patrol]
127.0.0.1 www.appliedsemantics.com
127.0.0.1 service.urchin.com #[Urchin Tracking Module]
5 Responses to A Secret Google Search URL That Removes Adsense Ads
Politics in the Zeros_archi »Blog Archive » Block Google ads on Google using Google
May 16th, 2007 at 21:03
[...] Here’s how Here?s a direct URL to search Google minus Adsense/Adwords ads: [...]
Ben
June 16th, 2007 at 10:24
Looks like they fixed the ?output=googleabout? trick.
S. Mkray
November 14th, 2007 at 05:25
I really don’t (yes I do) mean to state the obvious, but it isn’t a secret anymore now that it is on the internet.
Hardly known would have been better for you guys. FYI
Rajeev Edmonds from Adsense Primer
February 9th, 2008 at 00:45
Yes, Google generates huge amount of revenue from ads served on search result pages and I think they have fixed this issue as you pointed out.
Floollameessy
November 20th, 2008 at 16:44
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